The short answer

Arrow AI can scope a hotel website audit and GEO improvement program around property facts, guest questions and observed AI answers. Its five Miami hotel rankings cover source-listed inventories and use a 28-criterion guest-information coverage rubric. Unverified sources remain unscored. These scores do not measure AI recommendations or business potential. A phone popup precedes access to the podium and table.

Start with one property and one guest decision

A hotel team should identify its exact property, official booking website, market and priority stay scenarios. A request for “more AI visibility” becomes actionable when it names the question: business stays in Brickell, for example, rather than every possible Miami accommodation query.

Arrow’s public hotel pages accept a phone-only audit request. Submit the number of the person requesting the review; the lists do not expose hotel contacts, private commercial signals or outreach records.

Agree on what will actually be delivered

Confirm the source checks, changes, question panel and report before commissioning work. Hotel content can clarify answers that a team controls. Observation then records whether an independent AI product mentions the property or links its site.

An audit request does not automatically enroll a hotel in a paid plan. Use the current scope and pricing pages to confirm delivery responsibilities, approval rights and any ongoing fees.

What to check

  1. Name the exact hotel and official website.
  2. Choose a guest decision and a relevant comparison set.
  3. Separate agreed website deliverables from observed AI outcomes.

A practical example

A Brickell hotel manager uses the Brickell shortlist to request a phone follow-up, then agrees a pilot focused on business-stay questions. This describes a possible workflow, not a recorded client result.

Sources and further reading

These steps are Arrow AI's implementation guidance. The example is illustrative; it is not a measured customer result. Publication and source access do not guarantee an AI recommendation.

Apply this to your website

Identify the source gaps and decide what to improve with Arrow's free audit. Review what Arrow GEO measures before choosing a reporting scope.